Implementation of Business Intelligence For Sales Management

Bouzekri Moustaid, Mohamed Fakir


Today's company operates in a socio-economic environment increasingly demanding. In such a context, it is obliged to adopt a competitive approach by exploiting at best the information that it possesses for developing appropriate action plans and taking effective decisions. The decision support systems provide to the enterprise the tools that help it for decision-making based on techniques and methodologies coming from domain of applied mathematics such as optimization, statistics and theory of the decision. The decision support systems are composed of various components such as data warehouses, ETL tools and reporting and analysis tools.


Business intelligence, Data mining, Data warehouse, Extract Transform, Load, Pentaho Data Integration, Talend Open Studio

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IAES International Journal of Artificial Intelligence (IJ-AI)
ISSN/e-ISSN 2089-4872/2252-8938 
This journal is published by the Institute of Advanced Engineering and Science (IAES) in collaboration with Intelektual Pustaka Media Utama (IPMU).

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